F. Gunawan, M. R. Al Rasyid, Jonkenedi, M. Rizwan, and A. Ningsih, “From Web Analytics to Marketing Value: A Digital Process Innovation Perspective”, J. Mark. Innov. Bus. Res., vol. 1, no. 2, pp. 146–158, Aug. 2026, Accessed: Nov. 11, 2026. Available: https://ojs.polnes.ac.id/index.php/jmibr/article/view/196