Improving Operational Efficiency in Small-Scale Residential Service Delivery: A Critical Path Method and Time Cost Trade Off Analysis

Authors

  • Sarifah Politeknik Negeri Samarinda
  • Muhamad Rizki Asrul Samarinda State Polytechnic, Indonesia
  • Heldina Heldina Pristanti Samarinda State Polytechnic, Indonesia
  • Afifah Syotiroh Samarinda State Polytechnic, Indonesia
  • Erliana Mutiara Dewi Samarinda State Polytechnic, Indonesia
  • Syacrul Syacrul

Keywords:

Operational efficiency, service delivery, residential housing business, critical path method, time cost trade off

Abstract

This study examines how schedule optimization can improve operational efficiency in small-scale residential service delivery. In project-based housing businesses, delayed completion and weak cost control often reduce delivery reliability and weaken business performance. This study applies the Critical Path Method and Time Cost Trade Off to a Type 36 housing project in North Sanggata, East Kalimantan, to identify critical activities, accelerate project completion, and evaluate cost consequences. The study uses a case study approach based on interviews, field observation, budget plans, activity sequences, and project scheduling documents. The analysis focuses on activity mapping, dependency structure, critical path identification, and comparison between normal and accelerated project duration. The findings show that the project duration can be reduced from 148 days to 99 days after applying structured scheduling analysis. Total project cost also declined from Rp179,975,421 to Rp165,461,221, producing savings of Rp14,514,200. These findings indicate that CPM and TCTO function not only as technical scheduling tools but also as operational decision tools that improve lead-time efficiency, service delivery reliability, and cost performance in small residential project businesses. The study contributes to the literature by repositioning project scheduling methods within an operational management perspective, especially for small contractors and housing developers that still rely on informal planning practices.

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Published

30-04-2026

How to Cite

Sarifah, Rizki Asrul, M., Heldina Pristanti, H., Syotiroh, A., Mutiara Dewi, E., & Syacrul, S. (2026). Improving Operational Efficiency in Small-Scale Residential Service Delivery: A Critical Path Method and Time Cost Trade Off Analysis. Marketing Innovation Journal (MIJ), 1(1), 63–74. Retrieved from https://ojs.polnes.ac.id/index.php/mij/article/view/191